About Win Central
Win Central Co., Ltd. is a Myanmar-based operating company specializing in import, export, distribution, and retail. We are the parent group behind Win Store, Win Auto Parts (since 1995, formerly United Auto Supply), and Win Global Ventures & Services. With 37 years of trade heritage since 1989, we serve customers across Yangon, Mandalay, Mawlamyine, and beyond.
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About Win Store: Win Store's mobile app (powered by Tapcart) is a key growth channel offering exclusive features like push notifications, faster checkout, and app-only deals.
About the Role
As Mobile App Specialist, you'll manage the Tapcart admin, drive app downloads, optimize push notification campaigns, and grow app-based revenue.
Key Responsibilities
- Manage Tapcart admin: blocks, themes, navigation, deep links
- Plan and send push notification campaigns
- Track app KPIs (DAU, retention, app revenue %)
- Coordinate with marketing on app-only promotions
- Maintain App Store and Google Play listings
- Manage app reviews and respond to user feedback
Requirements
- 2–4 years digital or mobile marketing experience
- Hands-on with mobile app admin tools (Tapcart, Vajro, Plobal Apps)
- Strong analytical and copywriting skills
- Understanding of mobile UX best practices
Nice to Have
- Tapcart-specific experience
- Push notification copywriting skills
- iOS/Android App Store optimization knowledge
What We Offer
- Competitive salary aligned to Yangon market rates, reviewed annually
- Performance bonus tied to individual and team targets
- Health insurance for you and family
- Structured training and career development
- Internal mobility across 4 operating companies
- Festival and annual leave respecting Myanmar holidays
- Office at Central Tower, Anawrahta Road, Kyauktada, Yangon
Win Central Co., Ltd.